What is ME Consulting?
ME Consulting is a strategic communications and content consultancy headed by Mark Evans, one of Canada’s leading bloggers and social media practitioners. We work with startups and fast-growing companies to create compelling and effective messaging to drive their sales and marketing activities
A key part of our approach is creating stories that clearly articulate what you do and why people should do business with you. Then, we deliver these stories in the places that will resonate and engage – Web sites, social media, corporate videos, marketing collateral, software applications, or pitches to media/bloggers.
What services does it offer?
We like to think of ourselves as a one-stop agency whose services include core messaging, content development, story/pitch creation, and social media strategy and tactics. Through a network of trusted partners, we also deliver live action and animated video, Web site design and development, and software programming.
How is ME Consulting different from other consultants and agencies?
Like you, we’re entrepreneurs. As important, Mark has worked for four start-ups so he understands what it’s like to run and grow a business. We’re hands-on, collaborative and take a big picture approach to help your business. We prefer to work with you rather than for you. We pride ourselves as honest brokers. We’re not afraid to say if we think an idea is off the mark – even if means getting less of your business.
What’s your approach to social media?
Simply put, social media is about leveraging a variety of services to grow your business. It’s about getting results – be it more sales and leads, more Web site traffic, better customer service, a stronger brand, or a competitive edge. In some ways, we’re social media pragmatists because we’re focused on social media that meets your strategic and tactical needs and goals as opposed to the bells and whistles.
Do you have hands-on experience with start-ups?
Mark has worked for four start-ups – Blanketware, b5media, PlanetEye and Sysomos. None of them made him rich but he gained valuable experience that helps him understand the needs of clients.
Who are your clients?
Our clients include Sysomos, Porter Airlines, the Canadian Institute for Advanced Research, Rogers Ventures, Covenant House, Media Profile, Angoss Software, Quanser and LawPro. We’ve also worked for many start-ups such as Kibboko, Wave Accounting, Primal Fuson, Atomic Reach and WineAlign.

