content marketiingContent is king and content marketing is red-hot but content is challenging to create on a regular basis.

With extensive experience as a journalist, corporate blogger and creating content for startups, I offer a cost-effective way to develop content for Websites, newsletters, case studies, white papers, blog posts, infographics, videos, media pitches and more.

Content can be created on project or subscription basis, including a customized content package that meets your strategic goals and the interests of your audiences. Both approaches give you a high-quality content partner, who is less expensive than using someone in-house or tapping freelancers.

Theses packages includes content planning and strategy that define what you want to achieve, as well as guidance on the tools to measure how well your content is performing.

Here are some examples of what I do:

Blog:
Mark Evans: My personal blog, which is mostly focused on start-up marketing.
Sysomos: The corporate blog for Sysomos, the leading social media monitoring player.

Newsletters:
This Week in Canadian Startups: A weekly newsletter that features hand-picked start-up content.

Infographics:
A snapshot of the Canadian VC ecosystem, which provides a snapshot of companies and organizations that support start-ups.
– An interactive infographic that offers a way to explore Ontario’s hottest start-ups.

 
 

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