Speaking

I’m an experienced and energetic speaker who has appeared at many conferences, seminars and workshops. I combine my insight about social media, content and technology with an informative and engaging speaking style.

My strength is explaining in a user-friendly way how the Web and social media are changing how we live, work and play. I can speak about Web 2.0, social media, the Web’s impact on the media and the challenges/opportunities for start-ups and fast-growing businesses.

Here’s a presentation I did about social media earlier this year at DemoCamp in Waterloo.

Startup Camp Waterloo 5 Mark Evans Keynote.

Some of the things I can speak about include:

Social Media 101: An overview on why social media is becoming so popular and how it has the potential to live up to the hype.

Social media’s impact on marketing and sales: How social media and the variety of tools have changed the rules of engagement. Rather than companies telling consumers what’s going on, it’s now a two-way dialogue.

The Myths of Social Media: While social media tools such as Twitter and blogs are free, the reality is doing social media successfully requires a strategic plan, a lot of work and resources (people, money).

Social Media and the Changing Media Landscape: As a long-time reporter who began using the Web in 1995, I  can talk about on how media organizations are evolving amid the growth of user-generated content, and what companies need to do capture the spotlight.

Twitter, Anyone?: Twitter has captured the imagination of millions of people but how does it work, and why has it become so popular as a information, marketing and personal branding tool?

You can schedule me to speak and present seminars and workshops by sending an e-mail to mark@markevans.ca.