Blog
Great Ideas Like Spicy Cheetos Can From Anyone
Where and how do ideas for great products emerge? Great ideas come from anywhere and everywhere. It comes down to being creative, smart, inspired, opportunistic, fortunate, and being at the right place at the right time. Someone with a good idea may need a lucky break...
The Tao of Kawhi (Leonard) for Marketers
It is still difficult to believe but the Toronto Raptors are the NBA champions. We the North rule the basketball world. The title was driven by Kawhi Leonard, who entranced Raptors’ fans with his sublime basketball skills and a cool, calm, and collected demeanor. Over...
Can Marketers Leverage Reddit? (Grow Even Faster Newsletter)
My new job at Daisy Intelligence is great but the commute is awful. Who knew that traffic in suburban Toronto was as bad as downtown! The upside - as you can probably tell - is I have discovered podcasts. (Note: Stitcher is a great listening tool). One of my favorites...
Grow Even Faster Newsletter: MailChimp’s $700M Success Story
In this week's edition of Grow Even Faster, my weekly newsletter, the lead item is how MailChimp became a $700-million business without venture capital or an IPO. For nearly 20 years, the Atlanta-based company has chugged along to become the leaders in the email...
Grow Even Faster Newsletter: How to Attract Gen Z
Welcome to the latest edition of my newsletter, Grow Even Faster! Last week, I managed to escape the Daisy office in lovely suburban Toronto to attend the Growth Marketing Conference. One of the key themes was the value of brand positioning (aka messaging or brand...
Lessons For Marketers From Chris Davis’ Baseball Struggles
Four years ago, the Baltimore Orioles’ Chris Davis slammed 47 home runs and finished 14th in MVP voting. His skills as a heavy hitter encouraged the Orioles to sign Davis to a seven-year, $161-million contract. At the time, it seemed like a reasonable deal for one of...
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