How Entrepreneurs Can Embrace Story-Driven Marketing
In a noisy world, storytelling is more important than ever. The ability to engage target audiences with stories that capture their attention and meet their needs and interests is how fast-growing companies drive forward their marketing and sales.
Story Spark is a book that provides insight, examples, and tools to jump-start your marketing.
It looks at the keys to storytelling, how to develop messaging and strategic plans and how to decide who’s going to tell your stories. As important, it provides guidance on how to make storytelling happen – everything from Websites, blogs, and infographics to one-pagers, speaking and video.
Story Spark is a must-have resource for anyone looking to make their marketing better and more effective!
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