I make marketing work for fast-growing companies.

Through strategic guidance and tactical execution, I create marketing that drives brand awareness, customer engagement and sales growth.

My approach to marketing is underpinned by storytelling, creativity, and proven frameworks.

To propel your company’s growth, marketing matters.
Here’s how I can help:

Consulting

CMO-for-Hire & Coaching Services

Some of my cLIENTS

Latest Posts

How Great is Your Answer to: “So, What Do You Do?”

"So, what do you do?". It's a question you get asked when meeting new people, attending conferences, meeting for coffee or at a dinner party. How good is your answer? Is it interesting? Do people ask more questions? Or does it generate a "meh" reaction, or prompt...

Why Is Everyone So Afraid of Brand Storytelling?

Why do so many people laugh at the suggestion that storytelling matters in a digital age? When I read this sentence in a blog post by Erick Vermeulen, it was like someone had read my mind. It's not just me who believes that entrepreneurs and marketers dismiss...

How Great is Your Answer to: “So, What Do You Do?”

"So, what do you do?". It's a question you get asked when meeting new people, attending conferences, meeting for coffee or at a dinner party. How good is your answer? Is it interesting? Do people ask more questions? Or does it generate a "meh" reaction, or prompt...

Marketing Technology is Making Marketers Lazy and Ineffective

As digital marketing becomes more powerful and marketing automation pounds away at our inboxes, it feels like marketing is struggling to make an impact. Marketing technology is turning marketing into a game of digital bombardment. You barely touch someone's Website...

People Say…

Mark helped Limelight from day one by refining our messaging and turbo-charging our content marketing. He’s a great addition for startups looking to drive demand generation. Mark helped us navigate the complicated messaging and content process of a big data solution. He was fast to learn the industry, attentive to our needs and very flexible with his work schedule.

Jonah Midanik, Limelight Platform

Mark is a gifted resource who helped us develop marketing and communication strategy as well as dive into the tactical programs he mapped out for us until we found a resource to handle the ongoing work. He’s a very detail-oriented marketer. I would highly recommend him.

Matt Saunders, Ryerson Futures

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