Hi. I’m Mark

I help startups and fast-growing companies tell better stories (also known as MARKETING. Who knew?) I’m deeply connected to the world of startups and storytelling – through my consulting practice, blog, newsletter, and mentorship and advisory roles. I can help.

Here’s how I help startups:

I’m a big believer in the power of story-driven marketing. I help startups and entrepreneurs create strategic plans and tactical execution that accelerate their marketing efforts – everything from messaging and brand positioning to planning and content creation. My approach is hands-on, collaborative and engaged. I have helped dozens of startups and fast-growing companies take their marketing to the next level. Watch the video or visit the services page to learn more about how I can help you.

Here’s my story

My work with startups began during the dot-com boom (in hindsight, not the best timing!) when a friend convinced me to leave newspaper journalism to launch a software company with him. I then worked with three startups before getting laid off in 2008. Now what? Armed with a small severance package, I decided to start my own business. Pretty soon, I began to be approached by startups looking for all kinds of marketing help. The rest, as they say, is history.

I write a blog about marketing and a newsletter with 2,000 subscribers that features curated content about startups. I also self-published a book, Storytelling for Startups, which helps entrepreneurs tell better stories. I’m a mentor with HIGHLINE, and an advisor to The Next 36 and Venture for Canada. When not working with startups or writing, I play a lot of hockey and tennis, and take long summer vacations (the most recent was South America).

Startups Helped

Blog Posts Written

Hockey Games Weekly

People Say…

Mark helped us navigate the complicated messaging and content process of a big data solution. He was fast to learn the industry, attentive to our needs, and very flexible on his work schedule. Kerry Liu

co-founder, Rubikloud

Probably the greatest asset Mark brought to the team and project was his collaborative nature. We worked through many scenarios and he even guided us through two very large pivots in our thinking. Deb Krizmanich


Call me. Let’s start.

Want to learn more about how I can jump-start your marketing? Send me an email or call me at 416-669-7028.

Email Me

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