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Latest Posts

What Do B2B Marketers Do When No One’s Paying Attention?

Marketing is hard and it’s getting harder all the time. Creating marketing that resonates and captures the spotlight is a challenge. How do you get people to pay attention to your marketing in an always-on, information overload world? How does your marketing stand out...

The Long And Winding Road To My Third Book, Marketing Spark

Writing a book is a labor of love. You toil away for months (even years!) to create something that’s important to you. And you hope that people (other than family and friends!) find your book interesting. With a few lucky breaks, your book will sell a few hundred...

People Say…

Mark helped us understand what wasn’t working and quickly came up with a new direction for our messaging and marketing strategy. He was able to set up daVinci with the building blocks for long-term success in a relatively short period of time.

Ning Chiu, daVinci Retail

Mark is a gifted resource who helped us develop marketing and communication strategy as well as dive into the tactical programs he mapped out for us until we found a resource to handle the ongoing work. He’s a very detail-oriented marketer. I would highly recommend him.

Matt Saunders, Ryerson Futures

As Industrial SkyWorks looked to accelerate its growth, Mark provided with strategic marketing guidance. He played a key role in updating our story and messaging, as well as a refresh of our Website. His willingness to roll up his sleeves was impressive and appreciated.

Michael Cohen, Industrial SkyWorks

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