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How Much Marketing Do You Really Need To Do?

How much marketing do you do? When I look at some of the high-profile consultants and coaches, it's hard not to get the feeling that they do marketing all the time. There are videos, there are blog posts, there are webinars.  Personally, it's overwhelming. I say to...

Marketing is Often About Making Difficult Decisions

One of the things about marketing is it often comes down to making difficult choices. You need to be honest about the channels that work for you; the channels that drive awareness, leads, and sales. I was thinking about this recently after a conversation with my...

People Say…

Mark helped us understand what wasn’t working and quickly came up with a new direction for our messaging and marketing strategy. He was able to set up daVinci with the building blocks for long-term success in a relatively short period of time.

Ning Chiu, daVinci Retail

Mark is a gifted resource who helped us develop marketing and communication strategy as well as dive into the tactical programs he mapped out for us until we found a resource to handle the ongoing work. He’s a very detail-oriented marketer. I would highly recommend him.

Matt Saunders, Ryerson Futures

As Industrial SkyWorks looked to accelerate its growth, Mark provided with strategic marketing guidance. He played a key role in updating our story and messaging, as well as a refresh of our Website. His willingness to roll up his sleeves was impressive and appreciated.

Michael Cohen, Industrial SkyWorks

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